How to Create A Product Strategy that Fuels Success – As Told By Microsoft's Ex-PM 🔥

Why choose to create an ordinary product when you have the secrets to invent something extraordinary?

Hello 👋, welcome to ADPList’s Weekly Pulse - a weekly newsletter dedicated to fast-tracking our community members’ learnings; with helpful work tips, upcoming group sessions, and community happenings.

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📅 Popular Sessions For The Week

✨ Unblock影響力2/6：影響行銷，跨部門合作的訣竅-Wed 13 April, 9 AM (EST) (RSVP)
✨ADPList Career Success #11: Going From Internship to Full-Time Designers- Wed 13 March, 8 PM (EST) (RSVP)
✨Agile UX 101- Thu 14 April, 6 PM (EST) (RSVP)
✨ De-Mystifying the Creative Hiring Process- Sat 16 Apr, 2 PM (EST) (RSVP)

View all our upcoming group sessions

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🔥 Learning of the week

Learn the Strategies to Produce a Great Product! ✨

In this week's learning, our mentor- Alok Agrawal, the VP of Product at Mailmodo Technologies Pvt. Ltd (ex-Microsoft) will share the 2 effective strategies that you can apply to build your product.

1: Why the need to define product strategy?

• Achieve company and business goals

• Differentiate and win against competitors

• Clarity & alignment with relevant stakeholders

2: What factors influence product strategy?

• Market opportunity (Who do you sell to?)

• Distribution channel (How do you sell?)

• Business Model (How much do you sell for?)

Step: 1

Understand & Analyze the current product landscape

• Understand the current situation of the product

• Identify customer problems & validate the hypothesis

• Review market opportunities & find competition gaps

• Look at company goals and business KPIs

Step: 2

Create a detailed product strategy & execution plan

Credit: Memegenerator.net

• Summarize the research from Step 1

• Define the long term vision of the product

• Decide on OKRs and high-level investment areas

• Create a product roadmap & upcoming deliverables

Watch the full recording HERE.

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📣 Newsflash

ADPList is partnering with Asian Creative Foundation (ACF) to support entry-level creators to break into the industry through mentorship. This partnership includes events and content initiatives designed to empower the Asian community.

ADPList is also partnering with San Jose State University’s UX/UI Association to support User Experiences and User Interfaces students in their learning through mentorship. This partnership includes events and content initiatives designed to empower the university association.

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🦄 This Week’s Quote ✨

“Treat stakeholders as a source of data and a way to get feedback."

Eva Li on managing stakeholders.

Co-founder/ Product Manager at ImmiSearch

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About ADPList

ADPList is a global design community that aims to democratize mentorship for all. A platform to find, book, and meet mentors around the world 🌍.

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The ADPList community.