How to Empower the Product Teams through UX Research?

Read tips shared by mentor- Shrut Kirti Saksena.

Hello 👋, welcome to ADPList’s Weekly Pulse - a weekly newsletter dedicated to helping our community members to learn and grow together; with helpful design tips, upcoming group sessions, and community happenings.

🔥 Learning of the week:

How to empower product teams through UX Research? ✨

As a UX Researcher, you may already have your style of approach when communicating or collaborating with the product teams. Mentor Shrut Kirti Saksena, will share more on the role as a UX Research and how you can empower the product teams through UX Research.

1. Some of the roles as a UX Researcher in the team:

• Partner with the product team to develop the project scope.

• Involving product teams in user research to promote empathy first-hand.

• Providing actionable recommendations that serve as directions for product teams.

• Educating product teams about users and their environment.

• Socializing research insights to enhance the self-life of findings with product teams.

2. The relationship between UX Researchers & product managers:

• They complete each other like peanut butter and jelly, cinnamon and sugar, and pasta and cheese.

• Have the same goal which is to create products that people would love to use.

• Product managers use the research findings as one of the elements in the decision-making process about what to build.

3. Ways to approach and collaborate with the product teams:

• Discovering opportunities to innovate with product teams

• Designing for the ecosystem, for the future.

• Look into physical barriers and limitations; designing for cost.

• Collaborate and define the problem statement better.

• Solve, test, iterate together.

• Co-create product and design strategy.

4. How can UX Researcher benefit by empowering the product team:

• Enhance perceived credibility & authenticity.

• Increased empathy by product teams.

• Get seen as experts.

• Influence product-decision making.

• Create impact with what really matters.

5. Other advice to be a successful UXR:

• Work collaboratively with other teams.

• Be analytical.

• Understand the design process.

• Measuring UXR success: “Success is not measured through metrics, it is the finding insights that influence the overall product strategies.”

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🦄This Week’s Quote✨:

“Design is not only about aesthetics and visuals. It is part of our responsibility as designers, to show that it is more about delivering value."

Priscila Luna
Service Design Specialist & UX at The Ksquare Group

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