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🍿 How to win in product storytelling to get buy in

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🍿 How to win in product storytelling to get buy in

How to craft a product story that clicks in the client’s mind💡

ADPList
Sep 6, 2022
16
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🍿 How to win in product storytelling to get buy in

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🔥 This Week’s Hot Sessions

  1. ✨ Developing the Ultimate Content Strategy - 7 Sep, 8:30 PM (GMT+08:00) (RSVP)

  2. ✨ Layoffs the Economic Side of the Story - 7 Sep, 9:00 AM (GMT+08:00) (RSVP)

  3. ✨ How to Lead with UX Metrics - 10 Sep, 11:00 PM (GMT+08:00) (RSVP)

  4. ✨ Git/Github for Collaborative Software Developments - 10 Sep, 9:00 PM (GMT+08:00) (RSVP)

  5. ✨ The Journey of Design Leadership - 14 Sep, 7:00 AM (GMT+08:00) (RSVP)

Check out here


🏆 Introducing ADPList’s 50 Most Impactful Companies of 2022

From Slack to Netflix; TikTok to Spotify. This year, we will recognize 50 organizations making an extraordinary impact around the world in mentorship. This prestigious list features dozens of companies, including Atlassian, Google, Meta, Instacart, Coinbase, and more.

See full TOP50 list

🎉 Largest IRL community night

We held our largest IRL community night in Bangalore, India 🇮🇳 welcoming a total of 700+ people to network and learn from our panels and keynote.

If you’d be interested in sponsoring/hosting a meetup in your area, just fill up this quick form ⚡️!

DM us!


🍿 5 Steps: how to win in product storytelling to get buy in

1) Create a strong introduction blurb

This is The What. Research your audience and their problem, use the information to create a blurb. A blurb is important to highlight or share a glimpse of the product that you’re going to be presenting

2) Highlight the conflict/plot

This is The Why. Hook clients in your storytelling. It could be a question that makes them ponder, a quote that makes them aspire to an ideal, or powerful statistics that stir some mixed emotions

3) Include character and supporting role

This is The Who. Highlight the user persona in your story, their pain points, journey maps, empathy maps, that flash out who is on the wheel of the story, what is important to them, what is troubling them, etc. Build a sense of urgency

4) The solution for your user problem

This is The How. Present how your product could solve your target audience's problems. This is the climax of your story

5) Provide closure to your story

Let’s say you start your hook with a What-If. Resolve this hook by asking, “How are we equipped to make that vision into reality?” You want to give them a sense of hope and confidence towards your ability in the closure stage

Read More


ADPList gives every person the freedom to grow together - by opening doors to mentors worldwide. Join us today and meet mentors worldwide.

Read our latest blog, watch our past group sessions on ADPList’s YouTube channel, and follow our social channels 👉🏻 LinkedIn, Instagram, and Twitter for the latest career tips and guide!

See you at #BeMore2022!

With 💜 ADPList Team

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