Jun 15 • 50M

Lessons from Wise redesign, and genius strategies to design products | Cameron Worboys (Design Director at Wise)

The secrets insights behind Wise's biggest redesign in the history of this fintech unicorn.

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Felix Lee
Dive into exclusive discussions with top-tier design leaders and AI experts. Absorb tangible, result-driven advice to empower your product's journey from inception to market-dominating success.
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👋 Hello! Welcome to this week’s 🔒 subscriber only 🔒 View From The Top: Design, Product & AI, a weekly podcast column. Each Tuesday, we tackle design, building products, and accelerating careers. We’re looking for sponsors. If you’re interested to support our newsletter to advertise, let’s chat here.

In the third episode of View from the Top, we talk to Cameron Worboys, Design Director at Wise. Cameron has a wealth of experience in designing for agencies, startups, and big tech, and has recently led a design system revamp at Wise.

Tune in as we discuss Cameron's insights and learnings on:

  • Cameron's background and journey to becoming a Design Director at Wise

  • Design system revamp at Wise & advice for companies going through a redesign

  • Fostering an innovative culture & hiring great talent

  • Most commonly overlooked skill in today's design industry.

  • Habits that contributed to Cameron's success

A breakdown of today’s podcast episode:

(00:00) Introduction and Cameron’s background

(4:19) Designing at agencies vs startups vs big tech

(5:46) Recent design system revamp at Wise & learnings

(14:10) Importance of attention to detail & when companies should think about rebranding/redesign

(18:03) Advice for companies looking to work with agencies

(21:57) What sets Wise apart from its competitors

(23:55) Fostering an innovative culture and hiring great talent

(32:53) Cameron’s leadership principles and collaboration style

(35:29) Most commonly overlooked skill in today’s design industry

(39:37) Habits that contributed toward Camerons’ success

(44:53) Closing thoughts and remarks

(47:05) Bonus: Camerons’ favorite song!

Where to find the speakers:

👋 Connect with Cameron: https://www.linkedin.com/in/cameronworboys/

👋 Connect with Felix: https://www.linkedin.com/in/felixleezd/

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